From June 16th to 18th, Shandong's first provincial-level cross-border e-commerce professional exhibition—the first China (Shandong) Cross-border E-commerce Trade Expo (hereinafter referred to as the "Shandong Cross-border E-commerce Expo")—opened successfully in Jinan Shuneng International Convention and Exhibition Center! The exhibition is organized by Shandong Cross-border E-commerce Association.            In order to implement the Party Central Committee and the State Council's decisions and deployments on accelerating the development of new formats and models in foreign trade, implement the requirements of "carrying out cross-border e-commerce plans" proposed by Secretary Li Ganjie of the Provincial Party Committee in the report of the Twelfth Provincial Party Congress, and implement the "Implementation Plan for Innovative Development of Foreign Trade in Shandong Province (2021-2022)", the first Shandong Cross-border E-commerce Expo, themed "i on Shandong, e-linking the world", focuses on the deep integration of Shandong's characteristic industries and cross-border e-commerce, fully connecting "Shandong intelligent manufacturing" with the international market, and actively serving the construction of a new development pattern with both domestic and international dual circulation. It is an important exhibition to help enterprises cope with the impact of the epidemic, explore new opportunities in cross-border e-commerce, and promote the stable and improved quality of foreign trade.

The exhibition attracted support from cross-border e-commerce industry associations and key enterprises from 17 provinces and cities in North and South China. With a total exhibition area of 20,000 square meters, it brings together global well-known cross-border e-commerce platforms, service providers, and high-quality product suppliers. It features six exhibition areas: cross-border e-commerce selection area, industrial belt exhibition area, platform exhibition area, service provider exhibition area, park and city exhibition area, and RCEP import area. Exhibitors include 138 production enterprises from 19 characteristic industrial belts such as Jinan auto parts and textiles, Qingdao wigs and eyelashes, Weihai fishing gear, Rizhao fitness equipment and hardware tools, Jining ice and snow sportswear, Linyi straw and willow weaving, Heze wood crafts, Binzhou aluminum crafts, etc.; 17 globally renowned cross-border e-commerce platforms such as Amazon, Alibaba International Station, eBay, AliExpress, Wish, Lazada, Newegg, and Coupang; and 82 leading cross-border e-commerce service providers in the fields of cross-border logistics, ERP, product selection tools, cross-border payments, website building, and search. Ten thousand professional visitors were invited to attend for product selection and exchange, and cross-border e-commerce docking activities were held concurrently, fully creating a cross-border e-commerce brand exhibition integrating image display, product promotion, trade talks, professional forums, and investment promotion.

              The exhibition set up three forum areas. On the first day, the Jiaozhou Industrial Belt Procurement Docking Conference and Jiaozhou Industrial Belt Investment Promotion Conference were held, with precise procurement docking on site, as well as exciting activities such as the Cross-border E-commerce Platform Comprehensive Forum, Amazon Global Opening Store Special Session, and Alibaba International Station Special Session, attracting many visitors to stop and exchange ideas. Through ecosystem building, promotion of characteristic industrial belts, and carrier investment promotion, the exhibition helps to optimize the integration of industry resources, helps enterprises solve various problems encountered in the process of going global with cross-border e-commerce, improves the structure and efficiency of the supply chain and service chain, and meets the different needs of exhibitors and professional visitors in a one-stop shop.

This exhibition is undertaken by Shandong Zhenghe International Exhibition Co., Ltd.