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2020 'Charming Jinan' Import and Export Commodities (Australia) Cloud Exhibition Event Successfully Held


07-29

To overcome the adverse effects of the epidemic on international trade and further promote economic and trade exchanges between our city and Australian enterprises, the Jinan Municipal CCPIT hosted and Shandong Zhenghe International Exhibition Co., Ltd. undertook the 2020 "Charming Jinan" Import and Export Goods (Australia) Cloud Exhibition was successfully held in Jinan this afternoon. Zhang Jing, Vice President of Jinan Municipal CCPIT; Alison Airey, CEO of the Australia China Business Council NSW Chapter; Jia Xiaolin, representative of the South Australian Government Office in Jinan; and Sun Qing, President of the Shandong General Chamber of Commerce in South Australia, attended the meeting.

Guest Speeches

Vice President Zhang Jing stated in her speech that in recent years, cooperation and contact between Jinan and Australia have been continuously strengthened in many fields, including machinery and equipment, construction engineering, textiles and clothing, electrical appliances and electronic products, and bilateral trade volume has continued to expand. Although the COVID-19 epidemic in 2020 severely affected our economic and trade exchanges, it could not stop the cooperation between our city and Australia. Utilizing the internet and cloud platforms to shift economic and trade exchanges between our city and Australian companies from offline to online is a beneficial attempt to innovate the Shandong-Australia economic and trade cooperation model. We also hope that our Chinese and Australian exhibitors can seize this opportunity to achieve mutual benefit and win-win results. Australia China Business Council NSW Chapter CEO Alison Airey stated that Australia attaches great importance to its multifaceted relationship with China, covering areas such as business, culture, and people-to-people exchanges. China is Australia's largest bilateral trading partner, accounting for 26% of Australia's total foreign trade. Shandong and Jinan are important links in the bilateral business relationship. Many well-known brands from Shandong, such as Tsingtao, Haier, and Hisense, are household names in Australia. Against the backdrop of the global pandemic, the cloud exhibition provides an opportunity to establish and consolidate business relationships. We hope that business representatives from both sides can establish good cooperative relationships during this event and lay a solid foundation for achieving tangible business benefits in the future.
Jia Xiaolin, representative of the South Australian Government Office in Jinan, stated in his speech that, 2020 marks the 34th anniversary of the establishment of friendly relations between South Australia and Shandong Province. With the joint efforts of all sectors, exchanges and cooperation between South Australia and Shandong have been frequent and extensive. In terms of economy and trade, South Australia has attracted numerous investors and traders from Shandong, covering mining, food, and agriculture, including many well-known provincial enterprises such as 1847 Winery, JUYANG, Rizhao Lanqiao, Changyu Group, Huaguan Group, and Ronghua Group. The epidemic has brought many changes and opportunities to the cooperation between the two sides. This cloud exhibition is a bold innovation and attempt in the economic and trade cooperation model, providing a more convenient platform for exchanges between Jinan and Australian enterprises. I wish the event a complete success.

Enterprise Promotion

In the enterprise promotion session, Shandong Xiaoya Group Appliance Co., Ltd. and Shandong Shenghuai Intelligent Equipment Co., Ltd. were invited to give presentations. Shandong Xiaoya Group Appliance Co., Ltd. was established in 1997. It is a comprehensive enterprise integrating R&D, production, and operation, with kitchen and bathroom appliances and small household appliances as its main industries, leveraging the brand advantages and strong economic and technological strength of Shandong Xiaoya Group. The Australian companies participating in this event have a great demand for smart home appliances, smart home appliances, and smart control systems. The Xiaoya Group representatives and Australian companies had a pleasant conversation. The Australian companies need smart home products, and Xiaoya Group detailed their smart home appliance products. The Australian companies indicated that they would consider future cooperation once Xiaoya Group obtains Australian export qualifications.
The second company to give a presentation was Shandong Shenghuai Intelligent Equipment Co., Ltd., a company mainly engaged in the production and sales of concrete mixing stations (buildings), mobile concrete mixing stations, foundation-free concrete mixing stations, concrete conveying pumps, and other concrete mixing station supporting equipment. It is one of the earliest manufacturers of concrete mixing stations and other engineering machinery in China. The company's products are sold to more than 40 countries and regions. The Australian companies participating in this event mainly purchase concrete pouring equipment, The Australian companies were interested in concrete mixing stations, and both sides had in-depth communication on the technical parameters of the products.

Precise Matching This "Cloud Exhibition" organized 16 Australian buyers and 22 Jinan enterprises for one-on-one on-site talks, with 23 rounds of talks. Many local Jinan enterprises, including Shandong Xiaoya Group, Shandong Shenghuai Intelligent Equipment, Shandong Jinste, and Jinan Huachen Industry, participated in this event, and about 18 enterprises from other cities in the province also actively signed up for the talks. The products discussed in this event covered many fields, including building materials and hardware, smart home appliances, mining machinery, food, and daily necessities. The atmosphere of the talks was good, and many enterprises achieved fruitful results. Shandong Jinste International Trade Co., Ltd. mainly engages in the production and foreign trade business of auto parts, wheels, shock absorbers, brake pads, complete vehicle parts, and engines. This docking has helped them find new channels for foreign trade business in Australia. The buyers not only intend to purchase their wheel products but also plan to purchase their other supporting products. It is believed that their actual business will start in the near future. Meng, general manager of Shandong Wen Zheng Clothing, also stated that this docking mainly discussed cooperation on red wine procurement and catering investment. He expressed his gratitude to the company for providing this docking opportunity, allowing them to communicate face-to-face with Australian counterparts without leaving home. The suppliers were very professional, and the results of the talks were very good. After the talks, contact information was exchanged, and WeChat accounts were added. Follow-up needs can be directly discussed with Australia. More similar opportunities should be participated in, covering both import and export goods. Gao, manager of Shandong Dongyang Tai Crafts Co., Ltd., provided feedback after the meeting, stating that they professionally produce and sell pet supplies and have been exporting to Australia for more than ten years. The buyers in this docking were very professional, and the products met the requirements. The conversation with Manager Lu (buyer) was very pleasant. Product quotations and brochures will be prepared and sent to Manager Lu tomorrow. The cloud exhibition held by our company is affirmed, and more opportunities to participate and more buyers are hoped for. Next, we will continue to fully utilize modern information technologies such as the internet and big data, combine our own advantages and international resources, and continue to expand the scope and intensity of foreign buyer invitations, improving the accuracy of one-on-one matching. We will help foreign trade enterprises to meet their counterparts overseas without leaving home, providing more support and services for enterprises to develop international markets, and thus obtain broader trade cooperation opportunities!

Latest News

Zhenghe Exhibition visited Nigerian automotive technology and other industry associations to promote cooperation on the 2025 Nigeria (Lagos) China Goods Expo.


From January 3rd to 6th, 2025, representatives of Zhenghe Exhibition's overseas staff successively visited the secretariat of the Nigerian Automotive Technicians Association (NATA), the Amalgamated Union of Automobile Motor Mechanics and Technicians of Nigeria (AUOMMATON), and the Motor Mechanics and Technicians Association of Nigeria (MOMTAN). This visit primarily focused on in-depth discussions and exchanges regarding cooperation for the 2025 Nigeria (Lagos) China Commodities Fair. During the meetings, representatives of Zhenghe Exhibition's overseas staff introduced the basic situation of the Nigeria (Lagos) China Commodities Fair to the heads of the business associations. The heads of the various business associations acknowledged the significant achievements made by the exhibition in recent years. During the discussions, the three industry association leaders provided detailed information about their respective associations. As leaders and promoters of associations related to the automotive industry in Nigeria, these three associations have a wide influence in Nigeria and even West Africa. Against the backdrop of continuously deepening and upgrading China-Africa cooperation, they expressed high expectations for actively promoting trade cooperation between Nigeria and China in the automotive industry. The heads of the associations also stated their willingness to work with Zhenghe International Exhibition to jointly promote the continuous development of the Nigeria (Lagos) China Commodities Fair, uniformly organize member units to participate in the exhibition, and conduct one-on-one matchmaking discussions with Chinese exhibitors. As Africa's second-largest economy and most populous country, Nigeria has a huge demand for automotive and auto parts products, largely relying on imports. In Nigeria, over 90% of Nigerians tend to choose 'tokunbo' (used cars), which makes the 'tokunbo' distribution business very profitable in Nigeria. With the Nigerian government relaxing age restrictions on imported used cars, the volume of used car imports will further increase. Consequently, the auto parts market, both upstream and downstream of Nigeria's used car industry chain, will also see more opportunities. After years of operation by Chinese automakers, Chinese cars have established considerable 'prestige' in Nigeria. At the same time, the scarcity of local car repair outlets and the high cost of spare parts in Nigeria also indicate immense potential for Chinese auto parts exports to the Nigerian market.

01-09

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Deep cultivation of fertile soil ensures abundant blossoms - The 2025 Nigeria Lagos China Commodities Fair embarks on a new journey!


Nigeria is an important trade partner and investment destination for China in Africa, and also China's largest contracted project market in Africa. In 2023, the new contract value for Chinese enterprises' contracted engineering business in Nigeria reached 10.45 billion USD, with a turnover of 3.98 billion USD. On September 3, 2024, China and Nigeria issued a joint statement announcing the establishment of a comprehensive strategic partnership, promoting the building of a high-level China-Nigeria community with a shared future, and explicitly strengthening cooperation in areas such as infrastructure construction. Chinese Products are Hot-selling in the Nigerian Market under the Framework of China-Africa Cooperation According to data from the General Administration of Customs, from January to July 2024, China's imports and exports with Africa totaled 1.19 trillion CNY, a year-on-year increase of 5.5%. In 2023, China-Africa trade reached a historical peak of 282.1 billion USD, a year-on-year increase of 1.5%, demonstrating the strong resilience of China-Africa trade. Among them, trade between Nigeria and China is booming. In 2023, the total trade volume between China and Nigeria soared to an astonishing 281.777 billion USD, with China's exports to Nigeria reaching 172.469 billion USD, highlighting the immense appeal of Chinese products in the Nigerian market. The main hot-selling products fall into the following major categories: 1. Electromechanical Products and Agricultural Machinery Products From efficient power generation equipment to reliable electrical products, China's electromechanical products have continuously met Nigeria's growing needs and directly promoted the rapid development of its infrastructure construction. In addition, hardware tools, power tools, construction machinery, and other electromechanical products are also very popular. The import of agricultural machinery, food machinery, and packaging machinery has adapted to the development needs of Nigeria's agriculture and food processing industries. At the same time, industrial manufacturing-related electromechanical products such as machine tools provide strong support for Nigeria's industrial development. 2. Textile and Garment Products Nigeria is Africa's most populous country, with a current population exceeding 227 million, leading to huge domestic market demand. Textiles and clothing are major export items from China to Nigeria, accounting for 15% of China's total exports to Nigeria. Statistics show that in 2022, Nigeria's textile and garment imports reached 110 million USD, with China being its largest source country, accounting for approximately 47% of the total imports, almost half. As Nigeria's urbanization accelerates, more young people are eager to express themselves. In terms of fabrics, wax prints with unique craftsmanship and patterns, and brightly colored African jacquard fabrics are popular; for finished garments, shirts and sportswear with Chinese cultural elements or designs that align with local aesthetic preferences are highly sought after; regarding accessories, exquisite embroidery and unique buttons could also be among the featured products. 3. Auto Parts Products Nigeria is considered Africa's largest potential automotive market. In Nigeria, over 90% of Nigerians prefer "tokunbo" (used cars), making the "tokunbo" distribution business very profitable in Nigeria. With the Nigerian government relaxing age restrictions on imported used cars, the volume of used car imports will further increase. Therefore, the auto parts market, both upstream and downstream of Nigeria's used car industry chain, will also see more opportunities. 4. Wigs and Hair Products Eight out of every 10 Nigerian women wear wigs. Nigerian women have a particular preference for wigs and hair extensions, creating a substantial market for hair products of various sizes and prices. Furthermore, there is also significant demand for hair care products such as shampoos, relaxers, hair creams, and detangling brushes. 5. Building Materials, Hardware Accessories With the acceleration of urbanization and the continuous advancement of infrastructure construction in Africa, the African building materials and hardware market is showing vigorous development. 70% of hardware products in the African market rely on imports. The demand for hardware products is mainly concentrated in saw blades, steel pipes, and various types of mechanical hardware. From "Whether to Go" to "How to Go," Enterprises "Have a Soft Spot" for the African Market From surveying the Nigerian market in 2002 to bringing the Nigeria (Lagos) China Commodities Expo to the public's attention in 2007. In the blink of an eye, Zhenghe Exhibition has been organizing the Nigeria (Lagos) China Commodities Expo for over 17 years. Throughout the 53 years of China-Nigeria diplomatic relations, Zhenghe Exhibition has made every effort to actively assist in deepening the economic and trade relations between enterprises of both countries! Over these 17 years, we have organized thousands of enterprises from over 20 provinces and cities, including Hebei, Jilin, Liaoning, Shandong, Fujian, Zhejiang, Henan, Hubei, Hunan, Jiangsu, Anhui, Guangdong, Beijing, Shanghai, Tianjin, and Chongqing, to participate in the exhibition. Exhibits covered various fields such as agricultural machinery, vehicles and parts, construction machinery, hardware building materials, power equipment and new energy products, textiles and garments, beauty products, and daily necessities. With the strong support of the nation, we worked together with the participating enterprises to overcome difficulties, enabling each exhibiting enterprise to take root, blossom, and bear fruit in Nigeria! According to incomplete statistics, the 2024 Nigeria Lagos China Commodities Expo achieved an intended transaction volume of 82 million USD on-site, with many popular products signed on the spot. 2025, Embarking on a New Journey In nearly two decades of deeply cultivating Africa, we have witnessed the beautiful scenery and unique charm of the African continent, and even more strongly felt the African people's fervent aspiration and passionate pursuit of a better life. We have also jointly witnessed the transformation of Chinese enterprises in Africa from scratch to growth, from daily necessities to steel, aluminum, and mechanical equipment. The African market has demonstrated unprecedented investment potential and development opportunities. At this critical period in the development of China-Africa relations, Zhenghe Exhibition will actively combine our "first-mover advantage" with "African endowments," act as a bridge, and facilitate more "Made in China" products entering and becoming popular in Africa.

12-06

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